Wednesday, December 5, 2012
Purpose of a CVBCVBs strive to increase local economic development by focusing on conventions sales, tourism marketing and services. Travel and tourism elevates the quality of life for a local community by providing jobs, securing tax dollars for the upgrading of services and infrastructure, and attracting facilities like restaurants, shops, festivals, as well as cultural and sporting venues that accommodate both visitors and locals.
CVBs produce revenue dollars and taxes by performing destination marketing. Nearly every large city and county has its own CVB, which is neither a branch of government nor a charitable group. Rather each is typically an independent non-profit economic development organization that provides unbiased referrals to planners and serves as an official point of contact for them.